The Home Depot Halloween Signage
While working at The Home Depot I was able to work with RR Donnelly, a creative agency that is responsible for most of The Home Depot's signage and environmental design.
One of the bigger seasons at The Home Depot is Halloween. THD goes all out to make
in-store feel spooky and enticing to showcase their new seasonal products, while also keeping in line with The Home Depot brand.
Below you will see my digitally-illustrated concepts and graphic design brainstorming for 2018's Halloween signing. Coming up with design elements and how they can be applied to 3D signage, aisle markers, and navigational displays was a highlight of
mine for these projects.
Mad Scientist Concept
Backgrounds & Textures
Isolated Elements
Coil has
potential
to be 3D
L Sign
Lug On 1
Add On
Lug On 2
End Cap/Wall
End Cap
3-Tier Sign



Creepy Carnival Concept
Opportunity for More Signage
Merchandiser Display
Products Displayed in Cubbies
Ticket Aisle Topper
Marquee Sign
Background/Wall
Isolated Elements
L-Sign
Lugon