The Home Depot Halloween Signage

While working at The Home Depot I was able to work with RR Donnelly, a creative agency that is responsible for most of The Home Depot's signage and environmental design. 

One of the bigger seasons at The Home Depot is Halloween. THD goes all out to make
in-store feel spooky and enticing to showcase their new seasonal products, while also keeping in line with The Home Depot brand.


Below you will see my digitally-illustrated concepts and graphic design brainstorming for 2018's Halloween signing. Coming up with design elements and how they can be applied to 3D signage, aisle markers, and navigational displays was a highlight of
mine for these projects.

Mad Scientist Concept

Backgrounds & Textures

Isolated Elements

Coil has 
potential 
to be 3D

L Sign

Lug On 1

Add On

Lug On 2

End Cap/Wall

End Cap

3-Tier Sign

Creepy Carnival Concept

Opportunity for More Signage

Merchandiser Display

Products Displayed in Cubbies

Ticket Aisle Topper

Marquee Sign

Background/Wall 

Isolated Elements

L-Sign

Lugon

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